Thursday, December 13, 2012

The Best Ten Ways to Be Business Smart

TIPS FOR BEGINNING HYPNOTHERAPY PROFESSIONALS - THE 10 BEST!
1. Professionalism
It is very important to think and act as a professional. This would mean dressing to look professional too, especially when one is new in this line and needs to convince others to trust you. The place where we operate should also be visibly professional and should be designed to make people feel comfortable. Being a member of a professional group is also good.
2. Confidence
Being confident is very important, especially since most of the cases you work with are on self esteem issues. If you do not project confidence, how can you expect our clients to be confident in what you do? When my clients tell me " I hope my ....." I tell them, "Don't hope. Just believe. And if you want it so badly, you will get it". This is a great confidence booster.
3. Knowledge
No one can deny the importance of knowledge in our field. Although you've had the best training, there's always something new to learn. So actively seek knowledge in your field. Taking a refresher course is also useful. In fact, when you take advantage of repeat courses, your knowledge of the essential parts of the course can become clearer. Then there are many books you could read and you could gain much from being an active member of email groups that discuss hypnosis.
4. Practice
Also, there is little gain if one just keeps on reading and gaining more and more knowledge without practicing. When you actually do the work, not only do you learn more, your confidence also soars. You can always learn from your 'mistakes'. Remember, the more you practice, the better you become. And when you actually start practicing, more questions will arise and so will answers and you'll find yourself filling spaces of your hypnosis puzzle!
5. Interpersonal Skill
You will need to talk to a lot of people and learn how to interact with them. Sometimes how you say something will make a difference as to whether they want to be seen by you. This is applicable not only for face to face conversations but also for telephone conversations. Due to moods, sometimes even the well seasoned speaker may make a mistake or two and lose customers as a result, so don't beat yourself about this. Also the more 'slips' you make, the more you learn and the more the next client will benefit from your experience. So, just keep refining your speech as you continue practicing
6. Competence
Competence comes with lots of practice and knowledge. When we are competent, we get more clients who will even recommend others to us. Keeping in touch with all the latest techniques available polishing our skills all the time through practice makes us competent in what we do. To be competent is to be skillful.
7. Mailing List
Keep a mailing list of all those who have enquired about your services and send them regular emails by providing some interesting details. However it is important not to spam them and you should allow them to unsubscribe from the mailing list whenever they wish. And when they need to see a hypnotherapist, they'll think of you- someone who's available and easily accessible.
8. Advertisement
You may want to do some marketing of your services so that people out there know that you exist. Today the best way other than the yellow pages is to maintain a web presence. Also your satisfied clients will be your walking advertisements, so make your work client centered. And most importantly, they should be truthful and reflective of the true nature of your business.
9. Perseverance
Sometimes things may seem like an uphill task. These are the times when you need to be like the deaf frog that continued hopping up the hill despite taunts from the crowd and despite the fact that all the other frogs succumbed to the heat and the steep slope and gave up. The message is: Don't give up easily!
10. Contribution
The most important asset of a service provider is the contribution he or she makes to the community, either in individual services or in a group. It is alright to want to achieve financial goals, but you can also contribute to your community by volunteering to give free public talks to educate the masses about the benefits of doing hypnosis. This way, more people get to know about your profession, and of course at the end of the talk, you may distribute your name cards and brochures about your service.

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